Recent news from CrossKnwoledgehttp://www.crossknowledge.net/en-gb/p8/distance-learning-newsCrossKnowledgehttp://www.crossknowledge.net/images/logo_ck.png2013-05-23T14:45:18+02:002011-10-24T00:00:00Z2011-10-19T00:00:00Z2011-10-06T00:00:00Z2011-07-18T00:00:00Z2011-06-30T00:00:00Z2011-06-20T00:00:00Z2011-06-08T00:00:00Z2011-04-19T00:00:00Z2011-04-19T00:00:00ZBy Patricia Kyle PhD, Director, LearnAbility and CrossKnowledge Group Partner. According to Wikipedia, advertising is “a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideas, or services”. I hesitate to define instructional design, a term that that is often debated, but it’s easy to draw comparisons between the role of the instructional designer and the advertising guru.
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